Google Ads.

$550M

Google ad spend managed

270+

Industry partners

12+ yrs

Hands on experience

We’ve built a Google Ads system across six core pillars, refined through 12 years of working with category-leading brands and managing over $550M in ad spend.

      It's how our partners move from quiet folks to undisputed market leaders. Each pillar plugs into the next, so growth compounds instead of plateauing.

S

Strategy

Define the wedge. Map the market position before a dollar gets spent.

P

Positioning

Sharpen the message so the right buyers know it's for them in three seconds.

A

Acquisition

Build the funnel. Search, display, video, shopping, every channel earning its place.

C

Creative

Ads and assets that stop the scroll and make the click feel earned, not tricked.

E

Economics

Model the unit economics. Spend, ROAS, and LTV that hold up under scale.

S

Systems

Reporting, attribution, and processes that compound, so growth survives turnover.

The SPACES System.

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Book a session

15 minutes with a senior strategist.

Skip the discovery call ladder. Get straight to someone who's actually managed eight-figure accounts — and walk away with three things you can action this week.

  • An honest read on your current Google Ads setup
  • Where the SPACES system would unlock the biggest gains
  • Zero pressure. No follow-up sales sequence.
Duration 15 minutes
Format Cal video
Cost Free

Your session

y!kes 15-min strategy session

With Steele, Yikes
Length 15 minutes
Where Cal video
Pick a time below ↓
amongst our clients
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Today, the gap between good brands and category leaders becomes permanent.

This was my first time using this service, Everteam did the best job I could possible have imagined. The carpet hasn't been cleaned in over 8 years and it actually looks brand new. They were able to clean up a lot of the dirt damage that was there.

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Jerome Vallet

Director | Stop Renting Group

This was my first time using this service, Everteam did the best job I could possible have imagined. The carpet hasn't been cleaned in over 8 years and it actually looks brand new. They were able to clean up a lot of the dirt damage that was there.

Smiling man in black shirt holding tablet and brochures standing outside modern house entrance.

Jerome Vallet

Director | Stop Renting Group

Working with Yikes! Marketing is an absolute pleasure. I came in knowing nothing at all about AdWords or how anything worked. Steele was really patient with my questions and with helping me get him everything I needed for my campaigns and google shopping to start running.He updates me each month explaining what has been working, making suggestions for me to get better value for my money, and helping me to understand the reports he sends. he also promptly answers any questions I have at any time.

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Anthony Coalfield

Director | Stop Renting Group

We’ve been working with the team at Yikes! Marketing on an ongoing basis and continue to be impressed. Steele and Joel have brought sharp thinking, clear messaging, and a strong creative perspective to the table. Communication has been easy and collaborative — we’re looking forward to what’s ahead.

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Arslan Pekgozlu

Project Manager | Rivkin

This was my first time using this service, Everteam did the best job I could possible have imagined. The carpet hasn't been cleaned in over 8 years and it actually looks brand new. They were able to clean up a lot of the dirt damage that was there.

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Jerome Vallet

Director | Stop Renting Group

Steele is very knowledgeable and there was a significant change in the quality of leads after he used his skills on my google ads. As a niche, its important for me to target a specific type of client, which was no bother to Steele, who created specific targeting tactics, with great results.

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Alan Peters

Owner | WestCool Transport

This was my first time using this service, Everteam did the best job I could possible have imagined. The carpet hasn't been cleaned in over 8 years and it actually looks brand new. They were able to clean up a lot of the dirt damage that was there.

Smiling man in black shirt holding tablet and brochures standing outside modern house entrance.

Jerome Vallet

Director | Stop Renting Group

This was my first time using this service, Everteam did the best job I could possible have imagined. The carpet hasn't been cleaned in over 8 years and it actually looks brand new. They were able to clean up a lot of the dirt damage that was there.

Smiling man in black shirt holding tablet and brochures standing outside modern house entrance.

Jerome Vallet

Director | Stop Renting Group

This was my first time using this service, Everteam did the best job I could possible have imagined. The carpet hasn't been cleaned in over 8 years and it actually looks brand new. They were able to clean up a lot of the dirt damage that was there.

Smiling man in black shirt holding tablet and brochures standing outside modern house entrance.

Jerome Vallet

Director | Stop Renting Group

This was my first time using this service, Everteam did the best job I could possible have imagined. The carpet hasn't been cleaned in over 8 years and it actually looks brand new. They were able to clean up a lot of the dirt damage that was there.

Smiling man in black shirt holding tablet and brochures standing outside modern house entrance.

Jerome Vallet

Director | Stop Renting Group

Steele has consistently delivered exceptional service and impressive results. His approachability, flexibility, and generosity with his time have been remarkable qualities. Steele's attentive listening, meticulous attention to detail, and precise execution have surpassed our expectations. We wholeheartedly endorse Steele to any individual or business seeking an honest, proficient Google Ads manager of the utmost integrity. Thank you, Steele, for your invaluable contributions. Sincerely, Nick & Marie

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Nick & Marie

Owners | Firdt Aid Training

Having experienced how difficult it is to find a marketing team that genuinely care, we appreciate what we have found in Yikes! Joel and Steele have been absolutely brilliant, the results speak for themselves, and in difficult circumstances they have achieved what almost looked impossible. Can confidently recommend them.

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Daniela Frisina

Director | Scent Collection

We’ve worked with countless agencies over the years, and Yikes is honestly in a league of its own.Joel and Steele are just plain and simply different. They genuinely understand what it takes to grow a brand. They’ve helped us with everything from running ads and refining our brand strategy to organising content shoots. Cheers guys

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Oscar Langoulant

Director | Jo Dope

This was my first time using this service, Everteam did the best job I could possible have imagined. The carpet hasn't been cleaned in over 8 years and it actually looks brand new. They were able to clean up a lot of the dirt damage that was there.

Smiling man in black shirt holding tablet and brochures standing outside modern house entrance.

Jerome Vallet

Director | Stop Renting Group

This was my first time using this service, Everteam did the best job I could possible have imagined. The carpet hasn't been cleaned in over 8 years and it actually looks brand new. They were able to clean up a lot of the dirt damage that was there.

Smiling man in black shirt holding tablet and brochures standing outside modern house entrance.

Jerome Vallet

Director | Stop Renting Group

The yikes suite.

Search ads

Search ads capture people at the exact moment they’re looking for our solution. We focus on high-intent, conversion-ready keywords, with ad and landing copy that align seamlessly to the user’s experience. The data then feeds back into your wider marketing ecosystem, shaping how people already know and think about us.

Display ads

Display ads keep your brand and offers front of mind. Our system runs bold, creative placements that build awareness while reinforcing your key offers. Designed to spark attention, they remind prospects who we are and drive action - strategically placed on the websites your audience already visits and trusts to build that relationship and bridge the gap.

PMAX

YouTube ads capture attention where people are learning, laughing, and being entertained. We create engaging video ads that educate, inspire, and connect with intent-driven audiences. We place your brand directly inside the content they already choose to watch. From short-form reels to long-form videos, we can target specific YouTube channels and content themes to reach the right people in the right moments.

Shopping

Shopping ads put your products front and centre when people are ready to buy.We optimise product feeds and creative so your items appear at the top of search results, complete with images, pricing, and offers. This ensures your brand is visible at the most critical stage - when intent is highest and purchase decisions are being made.

Delivering the exceptional.

Our team’s depth of experience is what sets us apart. We’ve managed communications at a global scale, advised major brands in complex markets - and have a proven track record of scaling businesses through the Google platform alone.

      The brands we represent are in homes everywhere across the nation, because we operate as long-term strategic partners, not vendors.

     Our commitment to continuous improvement ensures your advantage is never compromised. Work with Australia’s leading Google Ads partner to lead your market.

Book A Free Strategy Session
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An ode to value.

Disruption.

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Transparency.

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Tenacity

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Influence

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Creativity.

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Define. Design. Accelerate.

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